Details of IMM Graduate School of Marketing Application 2025

Details of IMM Graduate School of Marketing Application 2025

Marketing is fundamental to the success of any business, whether big or small, and the IMM Graduate School plays a major role in promoting the importance of marketing not only as a career, but also as the way to orientate a business.

The IMM Graduate School strives to be the distance-learning provider of choice and the Centre of Excellence for marketing and marketing-related disciplines in southern Africa. In our endeavours to become the touch point for marketing knowledge and information, the IMM Graduate School will continue to provide all stakeholders with superior and professional customer service and subject matter of the highest academic integrity.

Admission requirements for prospective students who matriculated or exited the school system from 2025

All teach-out programmes will be finally phased out at the end of the 2025 academic year.

Admission Criteria

Certificate Programmes

  • National Senior Certificate (NSC) or equivalent.
  • The student must have met the minimum requirements for admission to a higher certificate programme at a higher education institution.
  • A CV and RPL (Recognition of Prior Learning) application is required from prospective students over 23 years of age, who have no NSC, and must include work-related experience and a SAPS affidavit stating that they did not obtain a NSC.
  • Please refer to the Calendar of Events for the RPL closing dates

Diploma Programmes

  • National Senior Certificate (NSC) or equivalent, including an achievement rating of at least 3 (40-49%) in English home language or 4 (50-59%) in English first additional language.
  • The student must have met the minimum requirements for admission to a diploma programme at a higher education institution.
  • A CV and RPL (Recognition of Prior Learning) application is required from prospective students over 23 years of age, who have no NSC, and must include work-related experience and a SAPS affidavit stating that they did not obtain a NSC.
  • Please refer to the Calendar of Events for the RPL closing dates

Degree Programmes

  • National Senior Certificate (NSC) with an achievement rating of 4 (50 – 59%) in at least four recognised 20-credit subjects, including an achievement rating of at least 3 (40 – 49%) in English home language or 4 (50 – 59%) in English first additional language, plus an achievement rating of at least 3 (40 – 49%) in Mathematics or 5 (60 – 69%) in Mathematical Literacy.
  • The student must have met the minimum requirements for admission to a degree programme at a higher education institution.
  • A CV and RPL (Recognition of Prior Learning) application is required from prospective students over 23 years of age, who have no NSC, but have written and passed at least 4 NSC subjects at Matric level with a pass of 40%. A certified copy of subjects passed is required. The CV must include work-related experience and a SAPS affidavit must be included stating that they did not obtain an NSC.
  • Please refer to the Calendar of Events for the RPL closing dates
  • Students over the age of 45 may apply as mature age applicants

Postgraduate Diploma in Marketing Management

  • An appropriate and recognised three-year undergraduate qualification on NQF level 7.
  • A minimum of three years appropriate marketing or marketing related experience.
  • A CV and motivational letter is required.

Applicants are required to complete the Postgraduate Application for Admission form for the Postgraduate Diploma in Marketing Management, which, together with certified copies of educational certificates, identity/passport documents, a letter of motivation and a CV, should be returned by registered post to:

The Dean: Postgraduate Studies
IMM GSM
P O Box 91820
Auckland Park
2006

A non-refundable deposit (see fee structure) must accompany the application form.

Applicants may be required to attend a selection interview at the discretion of the IMM GSM.

Bachelor of Philosophy (B Phil) Honours in Marketing Management

  • A suitable Bachelors Degree on NQF level 7 with Marketing Management 3 as a major subject.
  • A CV and motivational letter are required.
  • Any other equivalent qualification.

Applicants are required to complete the Postgraduate Application for Admission form for the B Phil Honours in Marketing Management, which, together with certified copies of educational certificates, identity/passport documents, a letter of motivation and a CV, should be returned by registered post to:

The Dean: Post Graduate Studies
IMM GSM
P O Box 91820
Auckland Park
2006

A non-refundable deposit (see fee structure) must accompany the application form.

Applicants may be required to attend a selection interview at the discretion of the IMM GSM

Applicants may be required to write and pass access modules before continuing with the BPhil Honours in Marketing Management

Admission Criteria with special reference to the National Senior Certificate (NSC)

For prospective students who have exited the school system as from 2025
Please note:

  • The minimum statutory requirements to obtain the National Senior Certificate is an achievement rating of 40% in three subjects, one of which is an official language at home language level, and 30% in three subjects.
  • For all IMM GSM programmes, a National Senior Certificate or equivalent is required, including an achievement rating of at least 3 (40 – 49%) in English home language or 4 (50 – 59%) in English first additional language.
  • The minimum statutory requirement to achieve a matric exemption is a National Senior Certificate with an achievement rating of 4 (50 – 59%) in at least four recognised 20-credit subjects. The following are recognised 20-credit National Senior Certificate subjects:
    • Accounting
    • Agricultural Science
    • Business Studies
    • Consumer Science
    • Dramatic Arts
    • Economics
    • Engineering
    • Geography
    • Graphics and Design
    • History
    • Visual Arts
    • Information Technology
    • Languages (Two additional languages over and above official languages)
    • Life Sciences
    • Mathematics
    • Mathematical Literacy
    • Music
    • Physical Science
    • Religious Studies

Admission criteria for non-South African applicants

Click here to view the entrance requirements for prospective students who have qualified with a school leaving certificate which has not been issued by an approved authority in South Africa, such as UMALUSI.

Admission requirements for prospective students who have matriculated up to and including 2025

All teach-out programmes will be finally phased out at the end of the 2025 academic year.

Admission Criteria

Certificate Programmes

  • Senior Certificate (Grade 12) or equivalent
  • A CV and RPL (Recognition of Prior Learning) application is required from prospective students over 23 years of age, who have no Senior Certificate, and must include work-related experience and a SAPS affidavit stating that they did not obtain a Senior Certificate.
  • Please refer to the Calendar of Events for the RPL closing dates

Diploma Programmes

  • Senior Certificate (Grade 12) or equivalent
  • A CV and RPL (Recognition of Prior Learning) application is required from prospective students over 23 years of age, who have no Senior Certificate, and must include work-related experience and a SAPS affidavit stating that they did not obtain a Senior Certificate
  • Please refer to the Calendar of Events for the RPL closing dates

Degree Programmes

  • Senior Certificate (Grade 12) with university exemption, plus a mark of at least 40% on higher grade or 50% on standard grade in Mathematics.
  • A CV and RPL (Recognition of Prior Learning) application is required from prospective students over 23 years of age, who have no Senior Certificate, but have written and passed at least 4 HG or 4 SG subjects at Matric level. The CV must include work-related experience. SAPS affidavit stating that they did not obtain a Senior Certificate must be included.
  • Please refer to the Calendar of Events for the RPL closing dates
  • Students over the ages of 45 may apply as mature age applicants

Postgraduate Diploma in Marketing Management

  • An appropriate and recognised three-year undergraduate qualification at new NQF level 7.
  • A minimum of three years’ appropriate marketing or marketing related experience.
  • A CV and motivational letter is required.

Applicants are required to complete the Postgraduate Application for Admission form for the Postgraduate Diploma in Marketing Management, which, together with certified copies of educational certificates, identity/passport documents, a letter of motivation and a CV, should be returned by registered post to:

The Registration Office:
Postgraduate Programmes
IMM GSM
P O Box 91820
Auckland Park
2006

A non-refundable deposit (see fee structure) must accompany the application form.

Applicants may be required to attend a selection interview at the discretion of the IMM GSM.

Bachelor of Philosophy (B Phil) Honours in Marketing Management

  • A suitable Bachelors Degree with Marketing Management 3 as a major subject.
  • A CV and motivational letter are required.
  • Any other equivalent qualification.

Applicants are required to complete the Postgraduate Application for Admission form for the B Phil Honours in Marketing Management, which, together with certified copies of educational certificates, identity/passport documents, a letter of motivation and a CV, should be returned by registered post to:

The Registration Office:
Postgraduate Programmes
IMM GSM
P O Box 91820
Auckland Park
2006

A non-refundable deposit (see fee structure) must accompany the application form.

Applicants may be required to attend a selection interview at the discretion of the IMM GSM.

Admission criteria for non-South African applicants

Click here to view the entrance requirements for prospective students who have qualified with a school leaving certificate which has not been issued by an approved authority in South Africa, such as UMALUSI.


Overview of Public Universities in South Africa

Here's an overview of some public universities in South Africa, including general admissions requirements and estimated application periods. Keep in mind, specific program requirements and dates can vary significantly, so it's important to check each university's official website for the most current information.

University of Pretoria

  • Admissions Requirements: National Senior Certificate with minimum scores in specific subjects related to the chosen program; for international students, equivalent qualifications.
  • Application Period: Usually opens in March and closes at the end of July for most programs.

University of Cape Town

  • Admissions Requirements: National Senior Certificate with pass levels required for degree study; subject-specific requirements depending on the program.
  • Application Period: Application opens in April and closes at the end of July.

Stellenbosch University

  • Admissions Requirements: National Senior Certificate with required marks; some programs have additional testing.
  • Application Period: Opens in March and typically closes at the end of June.

University of the Witwatersrand

  • Admissions Requirements: Matriculation certificate with university exemption; required scores vary by faculty.
  • Application Period: Begins in March and ends on the 30th of September.

University of Johannesburg

  • Admissions Requirements: Matric exemption with a minimum APS score; specific subject requirements based on the faculty.
  • Application Period: Opens in April and generally closes by the 30th of September.

University of the Free State

  • Admissions Requirements: National Senior Certificate with specific marks for the program applied to; additional requirements for certain courses.
  • Application Period: Typically opens in April and closes at the end of August.

University of Venda

  • Admissions Requirements: Completion of the National Senior Certificate with an endorsement for diploma or degree studies; specific APS scores needed.
  • Application Period: Usually from May to September.

University of Fort Hare

  • Admissions Requirements: National Senior Certificate with university exemption; certain programs may have specific requirements.
  • Application Period: Opens around May and closes at the end of September.

University of the Western Cape

  • Admissions Requirements: National Senior Certificate with specific performance levels; additional requirements for certain programs.
  • Application Period: Generally from May to September.

North-West University

  • Admissions Requirements: National Senior Certificate with university exemption; program-specific requirements may apply.
  • Application Period: Opens in March and usually closes by the end of August.

Rhodes University

  • Admissions Requirements: National Senior Certificate or equivalent; minimum academic performance in certain subjects.
  • Application Period: Applications open in April and close at the end of September.

Nelson Mandela University

  • Admissions Requirements: National Senior Certificate with required scores for chosen programs; portfolio or additional tests for some faculties.
  • Application Period: Opens in April, with a deadline at the end of August for most programs.

Cape Peninsula University of Technology

  • Admissions Requirements: National Senior Certificate with specific scores; additional requirements for certain courses.
  • Application Period: Opens in May and typically closes by the end of September.

University of Limpopo

  • Admissions Requirements: Senior Certificate with endorsement for diploma or degree courses; specific APS scores for different programs.
  • Application Period: From April to September.

University of Zululand

  • Admissions Requirements: National Senior Certificate with an endorsement for bachelor’s degree studies; specific score requirements for various programs.
  • Application Period: Usually between April and November.

Central University of Technology

  • Admissions Requirements: National Senior Certificate with specific scores for the chosen field of study; additional criteria for certain programs.
  • Application Period: Application period generally starts in May and ends in October.

Vaal University of Technology

  • Admissions Requirements: National Senior Certificate with a pass that qualifies for admission to bachelor’s degree, diploma, or higher certificate programs.
  • Application Period: Typically from May to September.

Walter Sisulu University

  • Admissions Requirements: National Senior Certificate with required scores for chosen programs; additional criteria for certain faculties.
  • Application Period: From April to September.

This list provides a starting point for understanding the admissions landscape across South Africa's diverse higher education institutions. Given the variability in programs and requirements, it's crucial to consult each university's website for the most accurate and up-to-date information.